Why are fast food franchises so popular with aspiring business owners? In short, a food franchise is a proven and well-supported businesses model that is more likely than average to succeed. Well Known Names and Built-in Marketing Fast food companies’ names and product lines are well known. While higher end food businesses need to worry about distinguishing themselves and finding their customer base, a fast food franchise has a built-in customer base. The corporate franchisers market the brands … Read entire article »